I was reflecting on successful affiliate marketer Lynn Terry and how she brands herself as a single mother. I had to smile when I realised that she was as technically savvy as the guys on stage at Ed Dale’s Coming Home 2 seminar in Melbourne last weekend. But I recognised that much of her drive came from being able to provide for herself and her child.

Much of my drive comes from wanting to provide for myself in the last half of my adult life and to be a good role model for my grandchildren. I want them to know how to market online and the best way is to model it for them. I want the family to have financial freedom and the ability to work from anywhere in the world. My daughter was saying how she would like to move to Albany (a beautiful city in the south of Western Australia) but there weren’t many jobs there. Being an internet marketer would make such a move possible. [Please note that I'm not going to drive this down my daughter's and grandchildren's throats - just to be a role model of what is possible.]

Being a grandmother is part of my branding, I think. Grandmothers can be the repository of wisdom and knowledge that is useful. Grandmothers are not perfect and can be a bit scruffy or stuffy and challenging as well as loving, committed to family members and the bearer of the family’s stories. None of that will make much difference in the work I actually have to do to be successful, but it is a large part of who I am.

If a single mother like Lynn can be a marketer so can other single mothers. If a factory worker like John Thornhill can do it so can other manual workers. If a scruff like Ed Dale can do it you don’t have to have a great up to date wardrobe to be a marketer. So a grandmother can also be an internet marketer. The logic doesn’t quite follow, I know – but the emotion tells me it’s true!